Choosing the Best Bait: Ebook or White Paper?

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Bait pieces—also called lead magnets—are one of the best types of content to have in your arsenal. These are relatively evergreen pieces that visitors to your site can download—in exchange for their email.

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The Little Book of Picking Top Stocks: How to Spot Hidden Gems (Little Books. Big Profits) - Kindle edition by Fridson, Martin S.. Download it once

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